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Question 1

You have custom fields in the instance and When adding a custom field column to a report, where does the data come from?

Options :

A : Imported List

B : Static List

C : Drill down data

D : Smart list

Answer: D

Question 2

The following token is added to a subject line in an email: {{company.Company Name:default=Your Company}}. What is the purpose of the token's default value Your Company?

Options :

A : To display Your Company in the subject line for every email recipient

B : To display the lead-s Company Name in the subject line

C : To populate Your Company if the Company Name field is empty

D : To replace the lead-s Company Name in the Lead Database

Answer: C

Question 3

What is required if a marketing manager wants to send an email personalized from account owners showing an image of each account owner's personal signature. What functionality should be used?

Options :

A : Email Template

B : Dynamic Content

C : System Token

D : Smart List

Answer: B

Question 4

How would a marketer create a Static List in Adobe Marketo Engage?

Options :

A : Use Add to Engagement List in an Engagement Program.

B : Use the Add to List flow step in a Smart Campaign.

C : Create a List in the Database or in the Program.

Answer: C

Question 5

A marketing manager is running a landing page A/B test and wants to know which of the two pages had the best conversion rate. Which report should be used?