Question 1

A city uses an AI model for predictive policing, forecasting potential crime hotspots based on past incidents. The data fed into the model includes crime type, time, and predominant ethnicity of the neighborhood.

What is the most pressing ethical issue with this approach?

Options :

A : The model might not be accurate in predicting future crimes due to the dynamic nature of cities

B : Including the predominant ethnicity of a neighborhood could lead to racial profiling and further marginalize communities

C : The AI model might not be able to handle large amounts of data from bigger cities

Answer: B

Question 2

An Accounting services company aims to implement the principle of transparency in their AI-driven systems. How might they best achieve this?

Options :

A : Implementing proxy variables in their AI models.

B : Clearly explaining to customers how credit scores are determined

C : Conducting educational workshops for employees.

Answer: B

Question 3

Samantha, a sales representative at XYZ Corp., is often on the road visiting clients. She wanted a solution within her Salesforce CRM that allows her to quickly update records, set reminders, and add notes without having to type them manually, especially after client meetings.

Which Salesforce AI capability would best fit Samantha’s requirements?

Options :

A : Einstein Prediction Builder

B : Einstein Vision

C : Einstein Voice

Answer: C

Question 4

A streaming platform uses an AI model to recommend movies and shows to its users. The model factors in watched history, genre preferences, and user age.

Given that many older movies and shows often depict stereotypes, what is a primary ethical challenge if these older contents are heavily recommended based on user age?

Options :

A : The platform might not cater to younger audiences' evolving preferences

B : Recommending older content based heavily on user age can reinforce and propagate age-related stereotypes, potentially leading to biased viewing experiences

C : The AI model may need frequent updates to include new movie releases

Answer: B

Question 5

A leading online retail company is looking to enhance their customer experience using Salesforce’s AI capabilities.

Which AI-driven feature can help them predict which products a customer is likely to buy next based on their browsing and purchasing habits?

Options :

A : AI-driven content management for creating appealing product descriptions

B : AI-based predictive analytics to forecast product trends

C : AI-enhanced personalization algorithms for product recommendations

Answer: C

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