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Question 1

What is an important step that increases confidence in the projected value of a market segment when integrating data from multiple sources?

Options :

A : Focusing on internal Customers and analyzing the internal financial impact

B :

Understanding the impacts on the requirements, Solution Context, backlog, and the Architectural Runway

C : Collecting just enough data to elicit clear market segmentation value

D :

Keeping calculations transparent and continually updated as more accurate information becomes available

Answer: D

Question 2

The "chasm" can occur between visionaries and what segment of the target market?

Options :

A : Technology enthusiasts

B : Late adopters

C : Middle skeptics

D : Early majority

Answer: D

Question 3

What metric should Product Managers primarily focus on to help guide the evolution of the products?

Options :

A : Vanity Metrics

B : Output Metrics

C : Outcome Metrics

D : Flow Metrics

Answer: C

Question 4

The Architectural Runway is a key part of which aspect of the Design Thinking model?

Options :

A : Sustainable

B : Viable

C : Desirable

D : Feasible

Answer: D

Question 5

What innovation context type refers to the innovations we find when looking at integrated, end-to-end products and service offerings to solve complex market problems across trains?

Options :

A : Business Agility

B : Portfolio

C : Feature

D : Solution

Answer: D