Question 1

A customer wants to automate a series of three emails as part of a Membership Renewal drip campaign. Email #1 will be sent one month prior to the member's renewal date. Email #2 will be sent one week prior to the member's renewal date. Email #3 will be sent on the member's renewal date. A master audience is updated in real time via the API. Which steps should be included in the customer's automation?

Options :

A : Import File Activity > three Send Activities to the master data extension.

B :

Three Send Activities to the master data extension.

C : Import File Activity > three Filter Activities > three Send Activities to the filtered audiences.

D : Three Filter Activities > three Send Activities to the filtered audiences.

Answer: D

Question 2

Northern Trail Outfitters has Imported a file Into All Subscribers. They then received a results file stating [email protected] could NOT be imported.

Which error code would the file contain for this record?

Options :

A : Restricted Values

B : List Detective

C : Invalid Email Address

D : Skipped Records

Answer: B

Question 3

A Marketing Cloud admin at Northern Trail Outfitters (NTO) is exploring whether they need to separate their brands into separate business units.

When should the admin create separate business units for each of NTO's brands?

Options :

A : NTO requires SSL certificate configurations for Content Builder and Portfolio images

B : Brand-specific private domains need to be leveraged when wrapping images and links in email campaigns

C : Multiple brand logos must be accommodated in an email header

D : A new sender profile needs to be leveraged for sending transactional emails

Answer: B

Question 4

Northern Trail Outfitters runs a nightly automation consisting of a File Transfer and a File Import. Following an update from the engineering team, the automation began failing. The Marketing Cloud admin suspects the CSV file now has an invalid format.

How could the admin receive a file of the bad data rows to confirm this theory?

Options :

A : Move the File Transfer to its own automation and include a notification email address

B : Move the Import definition to its own automation and include a notification email address

C : Update the Import definition to include a notification email address

D : Update the automation to include a notification email address for Runtime Errors

Answer: D

Question 5

A Marketing Cloud admin wants to create a suppression list for hard-bounced email addresses

Where could the details be found?

Options :

A : Run a Bounce Email Report

B : Query the Bounce Data View

C : Query the Send Log

D : Run an Account Send Summary Report

Answer: B

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