Question 1

How does Data Cloud handle an individual's Right to be Forgotten?

Options :

A :

Deletes the records from all data source objects, and any downstream data model objects are updated at the next scheduled ingestion

B : Deletes the specified Individual record and its Unified Individual Link record.

C :

Deletes the specified Individual and records from any data source object mapped to the Individual data model object.

D :

Deletes the specified Individual and records from any data model object/data lake object related to the Individual.

Answer: D

Question 2

A customer notices that their consolidation rate has recently increased. They contact the

consultant to ask why.

What are two likely explanations for the increase?

Choose 2 answers

Options :

A : New data sources have been added to Data Cloud that largely overlap with the existing profiles.

B : Duplicates have been removed from source system data streams.

C : Identity resolution rules have been removed to reduce the number of matched profiles.

D :

Identity resolution rules have been added to the ruleset to increase the number of matched profiles.

Answer: A,D

Question 3

A marketing manager at Northern Trail Outfitters wants to Improve marketing return on investment (ROI) by tapping into Insights from Data Cloud Segment Intelligence. Which permission set does a user need to set this up?

Options :

A : Data Cloud Data Aware Specialist

B : Data Cloud User

C : Cloud Marketing Manager

D : Data Cloud Admin

Answer: D

Question 4

A customer has a calculated insight about lifetime value. What does the consultant need to be aware of if the calculated insight. needs to be modified?

Options :

A : Mew dimensions can be added.

B : Existing dimensions can be removed.

C : Existing measures can be removed.

D : Mew measures can be added.

Answer: B

Question 5

How can a consultant modify attribute names to match a naming convention in Cloud File Storage targets?

Options :

A : Use a formula field to update the field name in an activation.

B : Update attribute names in the data stream configuration.

C : Set preferred attribute names when configuring activation.

D : Update field names in the data model object.

Answer: C

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