Question 1

What can you do in Advanced Section of Look and Feel step in Marketing Cloud Account Engagement Form

Options :

A : Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect

B : PI Enable explicit bot protecting using reCAPTCHA

C : Include "Not you?" link to allow visitors to reset the form

D : Disable autoresponder emails on this form

Answer: A,B,C

Question 2

While creating Layout Templates it is possible to Import Layout from certain URL

Options :

A : True

B : False

Answer: A

Question 3

"LenoxSoft is migrating prospect records from an external system into Marketing Cloud Account Engagement. In this external system, each prospect has 50 custom fields. They are trying to decide which fields to recreate in Marketing Cloud Account Engagement before importing in the records. What are two ways they should decide which fields to recreate in Marketing Cloud Account Engagement? Choose 2 answers

Options :

A : Filter existing prospect records to see which custom fields have the most data.

B : Review existing forms and landing pages to understand what data needs to be collected.

C : Ask their accounting team to review and select the five most helpful fields.

D : Pull a report of the data they intend to use for segmentation purposes.

Answer: B,D

Question 4

"LenoxSoft's marketing team wants to track which of their white papers converts the most net new leads so they can write more like it. What actions should be taken to ensure they can report on the statistics in Salesforce?

Options :

A : Enable connected campaigns and campaign member sync > add files to Marketing Cloud Account Engagement with completion action: assign to user

B : Add custom redirects for each white paper > add completion actions: add to Salesforce campaign and assign to user

C : Upload files to Marketing Cloud Account Engagement > create an engagement program with actions: add to Salesforce campaign and assign to user

D : Create a form to gate each white paper > add completion actions: add to Salesforce campaign and assign to user

Answer: D

Question 5

LenoxSoft wants Co ensure they're not over-emailing their target audience on specific email send actions in an Engagement Studio program. What is the best way to help their marketing team achieve this goal?

Options :

A : Automatically remove prospects from the program when an email reply trigger is met.

B : Increase the wait time on the Email send action steps.

C : Set the Engagement Studio program to repeat every 10 days.

D : A Leverage Einstein Engagement Frquency in a rule step before the Email send action steps.

Answer: D

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