Question 1

What is the skill set you need to build emails with dynamic content?

Options :

A : CSS

B : HTML

C : Ampscript

D : SSJS

Answer: C

Question 2

What are the similarities between Automation Studio and Journey Builder?

Options :

A : Have duration plus wait activity

B : Ability to define an email send

C : Fire an event from Automation Studio to Journey Builder

Answer: C

Question 3

A customer wants to create a loyalty program by Identifying all subscribers who clicked on a link within any email sent within the last six months.

What should be recommended?

Options :

A : Create and execute a SQL Query against the _Click data view.

B : Create and execute a Tracking Extract.

C : Create and execute a Subscriber Engagement report.

D : Create and execute a Data Filter on the_Click data view.

Answer: A

Question 4

A company collects subscriptions on its websites. It does the following:

* Compiles that subscription list in a database in the website content Management System (CMS).

* Posts this encrypted list to Marketing Cloud nightly at 11 p.m.

* Uses Marketing Cloud as the database of record.

* Sends up to five emails a week based on subscriber engagement with prior sends.

What automation sequence (excluding waits) should cover these requirements?

Options :

A : File Transfer > Import File > Measures > Send Email

B : File Transfer > Import File > SQL Query > Send Email

C : File Transfer > SQL Query > Measures > Send Email

D : File Transfer > Data Extract > Filters > Send Email

Answer: B

Question 5

Northern Trail Outfitters (NTO) account will be used for email communications with its clients and employees. They want to send from two different subdomains, so they have delegated e.nto.com as their SAP domain and mail.nto.com as an additional Private Domain.

Which statement describes how this will impact the account?

Options :

A : Links within emails will be wrapped with the same subdomain used for the From Address within the Sender Profile.

B : Links within emails will be wrapped with e.nto.com, but images within Content Builder will use mail.nto.com.

C : Links within emails will be wrapped with mail.nto.com, nut images within Content Builder will use e.nto.com.

D : Links within emails will be wrapped with e.nto.com, and images within Content Builder will use e.nto.com

Answer: D

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