Question 1

How should the system administrator configure the account to provide specific users the ability to easily

Options :

A : navigate across business units (BUs) to access assets in both regions?

B : Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Marketing Cloud Account Engagement Classic App

C : Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Marketing Cloud Account Engagement Lightning App

D : Create each user in a single BU > Create a folder with the exact same name > Associate assets that are needed across regions to the folders that share names across BUs

Answer: C

Question 2

LenoxSoft uses a 3rd party webinar platform. They want to create an automated process using an engagement program that sends a different email based on whether or not a prospect has registered for a webinar. What should a consultant configure in Marketing Cloud Account Engagement and Salesforce in order to meet this use case?

Options :

A : A Build a custom connector for the webinar platform and use a custom trigger in Engagement Studio to listen for the webinar registration,

B : Create an engagement program for the webinar and use a Prospect Webinar trigger in the program to listen for the webinar registration.

C : Export the registration list from the webinar platform, import it into Marketing Cloud Account Engagement and use it as a recipient list for the engagement program.

D : Create a marketing app extension for the webinar platform, add an activity type for webinar registrations, and use an External Activity trigger in Engagement Studio to listen for the webinar registration.

Answer: A

Question 3

Lenoxsoft currently has prospect data in another email-sending platform, and they want to migrate it over to Marketing Cloud Account Engagement. The system has a list of mailable prospects and a list of unmailable prospects who unsubscribed/opted-out that do NOT exist in Salesforce. The marketing team wants to make sure that they stay complaint with the permission-based Marketing Policy while maintaining their database of unsubscribed/opted out prospects when they migrate this data over to Marketing Cloud Account Engagement. How should the data be imported?

Options :

A : Import all prospect data and create a suppression list.

B : Import only the list of mailable prospects in Marketing Cloud Account Engagement.

C : Import unavailable prospects in Marketing Cloud Account Engagement; perform permission pass.

D : Import unmailable prospects in Marketing Cloud Account Engagement; mark as global opt-out.

Answer: D

Question 4

Which is true about Marketing Cloud Account Engagement API limits

Options :

A : No limits at all

B : All editions have 10 000 API limit

C :

Marketing Cloud Account Engagement Growth Edition: Marketing Cloud Account Engagement Plus Edition: 25 000 Marketing Cloud Account Engagement Advanced Edition: 100 000

D :

Marketing Cloud Account Engagement Growth Edition: 25 000 Marketing Cloud Account Engagement Plus Edition: 50 000 Marketing Cloud Account Engagement Advanced Edition: 100 000

Answer: C

Question 5

What are available Data Formats in Marketing Cloud Account Engagement Form Fields

Options :

A : Text

B : Number

C : Email

D : Phone

E : Email with valid mail server

F : Email not from ISPs and free email providers

G : Date

H : Password

Answer: A,B,C,E,F

Confidently Practice Online with Free Marketing-Cloud-Account-Engagement-Consultant Exam Cram

Buying Options: