Question 1

Northern Trail Outfitters wants to optimize their eCommerce site by sending a follow-up Email to a customer alter an online purchase is made.

What feature could be used to solicit website feedback without navigating away from the email?

Options :

A : CloudPage forms Content Block

B : Email Form Content Block

C : Dynamic Content Block

D : Reference Content Block

Answer: B

Question 2

Northern Trail Outfitters (NTO) uses data extensions for all of their email audiences. A customer reports they unsubscribed several week-end ago, but continue to receive NTO's daily digest at their old address. NTO's Marketing cloud Admin has confidently deleted them from present in the appropriate data extension.

What consideration could account for this behavior?

Options :

A : Data retention settings were incorrect in the data extension.

B : The email address in All Subscribers is prioritized.

C : Contact Builder was not configured properly.

D : The data extension was not configured as sendable.

Answer: B

Question 3

Northern Trail Outfitters (NTO) uses Sender Authentication Package (SAP) for branding purposes. Their German business unit is configured with the SAP domain de.ntomarketing .com.

The German NTO team is preparing for a campaign and wants to use customized CloudPages with the domain de-special.ntomarketing.com.

How could the Marketing Cloud admin meet this requirement?

Options :

A : Purchase a new SAP for de-special.ntmarketing.com

B : Purchase a new private Domain for use in CloudPages

C : CloudPages must use the SAP domain

D : CloudPages must use pages.ntmarketing.com

Answer: B

Question 4

Which two statements are correct about Send Logging?

Choose 2 answers

Options :

A : Send Log data extensions are archived automatically based on retention settings.

B : AMPscript can be used to pull data from Send Logs for use within emails.

C : SQL Query Activities can reference Send Logs in combination with system data views.

D : A business unit can support up to three Send Logs.

Answer: B,C

Question 5

NTO wants to copy journeys across business units.

What could be used to replicate journey structure so it can be easily recreated in another account?

Options :

A : Journey Templates

B : Deployment Manager

C : Journey Extracts

D : Copy activities

Answer: B

Confidently Practice Online with Free Marketing-Cloud-Administrator Exam Cram

Buying Options: