Question 1

What are the similarities between Automation Studio and Journey Builder?

Options :

A : Have duration plus wait activity

B : Ability to define an email send

C : Fire an event from Automation Studio to Journey Builder

Answer: C

Question 2

A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data is included in the data filter.

Which three components should the customer's solution include?

Options :

A : Data Filter

B : Template Based emails

C : Suppression List

D : Automation Studio

E : Triggered Send

Answer: A,B,D

Question 3

Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.

Which process should the consultant utilize for a reliable send method?

Options :

A : Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow

B : Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send

C : Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

D : Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow

Answer: A

Question 4

A customer wants to create a loyalty program by Identifying all subscribers who clicked on a link within any email sent within the last six months.

What should be recommended?

Options :

A : Create and execute a SQL Query against the _Click data view.

B : Create and execute a Tracking Extract.

C : Create and execute a Subscriber Engagement report.

D : Create and execute a Data Filter on the_Click data view.

Answer: A

Question 5

Northern Trail Outfitters is interested in a solution to automate a process. They currently pull data into a spreadsheet to import into a data extension for sending. The data warehouse can be configured to place a dally on an SFTP.

Which three questions are relevant to determining a solution?

Choose 3 answers

Options :

A : Does the data extension have a data relationship?

B : Does someone need to be notified if an error happens on import?

C : Will the data file be placed on the SFTP at the same time daily?

D : Will the file have more than 5,000 rows?

E : Is the data file a delta or a historical file?

Answer: A,B,C

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