Question 1

A customer needs to import data from an SFTP site. The customer wants to:

* Segment the contents of the file and then send emails.

* Transfer the file to the SFTP site at various times daily.

* Send to data extensions.

What sequence of automation activities should meet these requirements?

Options :

A : Scheduled: Import File > SQL Query(s) > Send Email(s)

B : Scheduled: Transfer File > Import File > SQL Query(s) > Send Email(s)

C : File Drop: Import File > SQL Query(s) > Send Email(s)

D : File Drop: Import File > Group Refresh > Send Email(s)

Answer: C

Question 2

Northern Trail Outfitters is interested in a solution to automate a process. They currently pull data into a spreadsheet to import into a data extension for sending. The data warehouse can be configured to place a dally on an SFTP.

Which three questions are relevant to determining a solution?

Choose 3 answers

Options :

A : Does the data extension have a data relationship?

B : Does someone need to be notified if an error happens on import?

C : Will the data file be placed on the SFTP at the same time daily?

D : Will the file have more than 5,000 rows?

E : Is the data file a delta or a historical file?

Answer: A,B,C

Question 3

Northern Trail Outfitters (NTO) wants email subscribers to adopt their app. They are investigating using MobileConnect features since over 90% of their subscribers provide a Mobile Phone Number when registering.

Which three considerations should be made before implementing MobileConnect?

Choose 3 answers

Options :

A : Long and Short Codes are not available for all countries.

B : NTO would be charged by mobile operators directly for messages.

C : Inbound messaging only works with local Long or Short Codes.

D : Not all countries are supported by MobileConnect.

E : Opting in for messages can only be done via inbound message.

Answer: A,C,D

Question 4

A customer wants to create a journey with the goal of making users activate their accounts

within 72 h of registration. New account registrations are stored in a data extension via an API call with a Boolean field indicating whether the subscriber has activated their account. The journey should send activation reminder emails 24 and 48 h after creating an account. The user exits the journey if they activate their account.

Which activities should be included in the customer's journey?

Options :

A : 24 hour Wait > Decision Split > Send Email > 24 hour Wait > Decision Split > Send Email

B : Decision Split > 24 hour Wait > Send Email > Decision Split > 48 hour Wait > Send Email

C : 24 hour Wait > Decision Split > Send Email > 48 hour Wait > Decision Split > Send Email

D : Decision Split > 24 hour Wait > Send Email > Decision Split > 24 hour Wait > Send Email

Answer: A

Question 5

Northern Trail Outfitters wants to target all customers who have registered to receive Push Notifications. Their app uses the Mobile Push SDK.

In which two ways should this segment be created?

Options :

A : Using Mobile Studio, create a Mobile Push Filtered List then filter on the MobilePush Demographics attribute group.

B : Using Automation Studio, query the_MobilePushDemographics Data View and save this to a data extension.

C : Using Journey Builder, target the entire customer database then filter using MobilePush Demographics attribute group.

D : Using Contact Builder, create a Filter Data Extension from AB Contact where there is record in MobilePush Demographics.

Answer: A

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