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Exam Code: Marketing-Cloud-Intelligence
Exam Questions: 129
Marketing Cloud Intelligence Accredited Professional (AP-215)
Updated: 19 Feb, 2026
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Practicing : 1 - 5 of 129 Questions
Question 1

A plan file containing ‘IO Cost Type’, ‘IO Booked Units’ and ‘IO Capped Cost’ is sufficient for the standard calculations (i.e. the ‘IO Rate’ is not needed).

Options :
Answer: A

Question 2

What is the relationship between all the entities' keys in the generic data stream type?

Options :
Answer: A

Question 3

An implementation engineer has been asked to perform a QA for a newly created harmonization field, Color, implemented by a client. The source file that was ingested can be seen below:


As a final step, the client had created the field ‘Color’. As can be seen, it is extracted from the Creative Name (after the ‘#’ sign). For QA purposes, you have queried a pivot table, with the following fields: * Media Buy Key * Media Buy Name * In View Impressions The final pivot is presented below:


Options :
Answer: D

Question 4

What type of data can you return from a VLOOKUP in Datorama?

Options :
Answer: A

Question 5

Your client provided the following sources: Source 1:


Source 2:


Source 3:


As can be seen, the Product values present in sources 2 and 3 are similar and can be linked with the first extraction from ‘Media Buy Name’ in source1 The end goal is to achieve a final view of Product Group alongside Clicks and Sign Ups, as described below:


Which two options will meet the client’s requirement and enable the desired view? 

Options :
Answer: A,D

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