Question 1

A bank has several credit card offers defined under the sales issue / credit card group. The card_type action property for some of the cards is set to VISA and for others to Mastercard. The bank wants to limit the total number of VISA cards sent via email in an outbound run. How do you implement this requirement?

Options :

A : Define an action-level constraint for each of the actions separately

B : Define a property constraint based on the value of the card_type action property

C : Move the VISA and Mastercard actions to separate groups, then define two separate volume constraints

D : Define a group-level constraint to limit all credit cards

Answer: B

Question 2

Traditionally, segments were used to identify the target audience for a campaign. In the always-on approach, segments translate into _______.

Options :

A : contact policies

B : segmentation

C : actions and treatments

D : engagement policies and AI

Answer: D

Question 3

As a Customer Service Representative, you present an offer to a customer who called to learn more about a new product. The customer rejects the offer. What is the next step that Pega Customer Decision Hub takes?

Options :

A :

Sends a detailed email about the offer

B :

Reevaluates the Next-Best-Action

C :

Adds the customer to the potential churn list

D :

Stops presenting offers to the customer

Answer: B

Question 4

A bank is currently displaying a group of mortgage offers to its customers on their website. The bank wants to suppress the mortgage group for 1 month if a customer ignores three mortgage offers within that group. How do you define the suppression rule for this requirement?

Options :

A : Suppress a group of actions for 30 days if there are 3 rejects for any channel

B : Suppress an action for 30 days if there are 3 impressions for any channel without a click

C : Suppress a group of actions for 30 days if there are 3 impressions for the web channel without a click

D : Suppress an action for 30 days if there are 3 rejects for web channel

Answer: C

Question 5

Myco, a telecom company, has recently implemented Pega Customer Decision Hub™. Now, the company

wants to move away from traditional marketing and leverage the always-on outbound capabilities.

What artifact do you configure to translate the traditional segments used to identify the target audience?

Options :

A : Engagement policies and Arbitration

B : Contact policies

C : Segmentation

D : Audience

Answer: C

Confidently Practice Online with Free PEGAPCDC87V1 Exam Cram

Buying Options: